Our Story

Total Beard Care was born out of my quest to find the perfect beard care products. Over the years, I have tried many products, from those available in department stores to small business owned products. What I found was that mass marketed products weren’t a good fit for me. They would often leave my beard feeling oily and heavy. I’ve even ruined a few shirts because of oil stains left. Not to mention, they often were filled with a lot of filler agents, so really aren’t getting what you pay for. 

Some of the best beard products that I have used were all made by small business owners. Unfortunately, use of their products were short lived. I’d find a great product but would lose it to the store closing, product being discontinued, or costs rising to a point where it wasn’t feasible to continue purchasing.

After years of going through the same cycle, I had had enough. It was during lockdown in the pandemic that  I decided that I would start making my own products. I wanted to  develop a recipe that would provide me with everything I was looking for in a beard care product. I wanted something that wasn’t heavy, stimulated growth, prevented bearddruff, smelled great, and left me with a soft to the touch beard. I began researching what made up a beard product and all of the various ingredients that could be used and their properties. From there, I began formulating what I deemed to be the perfect beard care recipe.

After much trial and error, I finally came to a recipe that I felt was the perfect blend of ingredients. After using the products for a while, I saw a dramatic shift in my beard health. Everything I wanted it to do, it did. My beard was soft, shiny, moisturized and growing. Being an entrepreneur in nature, I “Maybe I have something here.”. I made a few test batches and passed them along to friends, colleagues, and strangers to get their feed back. Everyone came back saying the same thing, they loved what I had put together. After hearing their feedback, I was confident that what I created would be well received by others, so I decided to offer my products to the public, and Total Beard Care was born.

I chose the name, Total Beard Care, because my products are formulated to give a beard wearer everything they need to grow and maintain a health beard. Hence the tagline, “It’s All In There”.  Everything you need is in our products. Nothing more and nothing less.  The body of all of our products are made with all natural, non GMO, ingredients. Any fragrance oils used to scent our produce are phthalate and paraben free, as well as, vegan and gluten free. Also, all of our products are handmade in small batches to ensure consistent high quality beard care products. 

My hope is that after trying Total Beard Care, you’ll fall in love with it just as I have. 

Terrance Ray

creator and owner of Total Beard Care.

"Thank you for visiting our site and considering purchasing our beard care products. Your support is truly appreciated."